ACCELL BICYCLE BRANDS SHOW RESILIENCE WHILE CORPORATE TRANSFORMATION CONTINUES

Jonas Nilsson, CEO: “The first half of 2025 shows that we are on the right track towards a

sustainable recovery, although there is still a great deal to be done. Our sales and operating

results for 2024 were impacted by one-offs and reflect the challenging market. We have

demonstrated resilience and begin to reap the benefits of our integration, becoming less

complex and more efficient. The strength of our brands is unparalleled and we see growth

in our Parts & Accessories (P&A) business as well as in key regions. These are strong signs

of our strategy execution and market recovery.