Logo Accell

Management Board

Mr. Tjeerd Jegen (CEO)

Tjeerd Jegen joined Accell Group as Chief Executive Officer on 1 November 2023.

Tjeerd is a seasoned CEO with more than 25 years of expertise in global retail companies, having worked in senior roles in Europe, Asia and Australia. Tjeerd joins Accell Group from Takko Fashion, one of the leading European discount apparel brands with close to 2,000 stores active in 17 countries. In this role, Tjeerd successfully executed a growth strategy, driving physical expansion, digital expansion, marketing and brand awareness. Previously, Tjeerd headed iconic Dutch retail chain HEMA. In this position, Tjeerd built HEMA into the leading Dutch value retailer and was instrumental in expanding the company's international presence and driving its sustainability agenda. Prior to joining HEMA, Tjeerd managed British supermarket chain Tesco as COO in Thailand and as CEO in Malaysia. He also led Australian supermarket chain Woolworths for over four years. 



Mr. Gijsbert de Zoeten (CFO)

Gijsbert de Zoeten joined Accell Group as Chief Financial Officer on 15 March 2024.

Gijsbert has extensive expertise in the financial field. In recent years, he has worked at several international organisations including Unilever and LeasePlan. He worked as CFO in both private equity and listed environments. Gijsbert has experience in various sectors in both B2B and B2C environments. He has been involved in various strategic processes such as mergers and acquisitions and restructurings.



Mr. Jonas Nilsson (COO)

Jonas Nilsson joined Accell Group as Chief Operating Officer on 1 July 2023. 

Jonas brings a wealth of experience and a proven track record in product development, operational management, and executive officer leadership roles from many years in the automotive sector coupled with several years in consumer goods industries. Jonas has over
25 years of relevant experience in different industries, and he has enjoyed multiple home base countries. This diverse background has endowed him with a deep understanding of operational excellence, supply chain management, strategic decision-making and general management.